We learned the value of the data and information swirling around this industry. Leveraging the tools and resources of our roots, one of the world’s largest privately held media companies, Advance, we sought out to compile all of this data and give our teams access to an unmatched data platform.

We’re the only player in the space using artificial intelligence, machine learning and vast amounts of data to understand and then influence the landscape. We model exactly what is happening market by market and deliver that intel to our partners.