ZeroSum

2 min read

How Dealerships Can Reach an In-Market Shopper Audience

The Simple Way to Reach In-Market Shoppers

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2 min read

Dealers: Leverage Your Content to Keep Your Shoppers

The average automotive shopper visits less than 2.5 lots before purchasing a vehicle. The decision to buy is made online before they step foot in...

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Inventory Based Video Ads

2 min read

WHY Inventory-Based Video Marketing

Two facts have been true since the Model T first came to market: You can only sell what you have. Demand and competition vary from market to market....

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Automotive Marketing Plannig

3 min read

A Modern Marketing Plan for Car Dealers

An unprecedented marketing revolution is upon us. Consumers are engaging with some form of digital consumption virtually 24 hours a day, households...

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2 min read

Coronavirus Impact on National Car Shopping Activity Mid March 2020

The COVID-19 Impact on Weekend Automobile Shopping. Weekend Car Shopping Falls Nearly 30% Last updated: 3/23/20 Automotive movement declined rapidly...

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