ZeroSum

2 min read

Artificial Intelligence: Improving the Automotive Industry

“It was the machines, Sarah. Defense network computers. New... powerful... hooked into everything, trusted to run it all. They say it got smart, a new order of intelligence. Then it saw all people as a threat. Decided our fate in a microsecond:...

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Digital marketing for dealerships

2 min read

Rethinking Traditional Car Dealership Marketing Strategies & Why You Should Act Now

Digital advertising plays a pivotal role in the automotive industry, serving as a primary channel for reaching and engaging with potential car...

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3 min read

How AI is Improving Dealership Marketing

Artificial intelligence has revolutionized how businesses operate, with automotive dealerships being no exception. In the past, dealership marketing...

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Feb 2024 State of the Dealer

2 min read

Automotive Supply and Demand Landscape Beginning to Stabilize Around a "New Equilibrium"

Underlying Metrics Still Point to Challenges as Days-to-Move Increase and Pricing Remains Under Pressure

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2024 Automotive Strategies

1 min read

ZeroSum Announces Release of eBook; "2024 Automotive Marketing Strategies + Retrospective of the 2023 Market"

ZeroSum's eBook highlights the keys to automotive retail success in the coming year.

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