ZeroSum

Buying a Car Online

2 min read

Revolutionizing Automotive Lead Conversion with MarketAI

In the fast-paced world of automotive sales, how do dealerships transform in-market shoppers into customers?

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October 2023 Market First

3 min read

ZeroSum Market First Report October 2023: New Car Inventory Is Continuing To Rise; Used Vehicles Prices Drop for the Fifth Straight Month

The ZeroSum Market First Report is the automotive industry’s first source to predict month-end vehicle movement, providing vital supply and demand...

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cars lined up in dealership

4 min read

Technology Has Enhanced The Four Ps Of Car Dealership Marketing: How Savvy Auto Dealers Can Meet Customers Online

Anyone familiar with marketing has likely been introduced to the concept of The Four Ps -- Product, Price, Place, and Promotion. Introduced to the...

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September 2023 Market First

3 min read

ZeroSum Market First Report September 2023: New Car Inventory Has Reached a New Two-Year High; Used Vehicles Average Price Below $30,000 for the First Time in Two Years

The ZeroSum Market First Report is the automotive industry’s first source to predict month-end vehicle movement, providing vital supply and demand...

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Car dealership SaaS marketing

2 min read

Advantages of Using SaaS Solutions for More Efficient Auto Dealership Marketing

In the ever-changing landscape of auto dealership marketing, maintaining a competitive edge is not just an option—it's a necessity....

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