ZeroSum Blog

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Row of sedans

2 min read

Passenger Cars on the Rise: Are Economic Factors Pushing Younger Customers Away from Expensive SUVs?

Are cars making a comeback?

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April 2023 Market First

4 min read

ZeroSum Market First Report April 2023: New Vehicle Inventory is Predicted to Dip Slightly as Used Car Prices Increase for the First Time in Months

The ZeroSum Market First Report is the automotive industry’s first source to predict month-end vehicle movement, providing vital supply and demand...

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young driver excited holding car key while sitting in car window

2 min read

Auto Dealers Who Dismiss GenZ Will Miss Out on a Potentially Profitable Customer

A trend developing among GenZ drivers could prove to be a concern to auto dealers. This customer base, (born between 1996-2007) seems less interested...

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customers at electric vehicle charging station

2 min read

Growing EV Options Likely to Lead to New Customer Segments

MarketAI Can Help Dealers Navigate the Evolving EV Marketplace

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closeup of microchip used in vehicles

2 min read

MarketAI Helping Dealers Beat Lingering Microchip Shortage

The global microchip shortage is having a significant and prolonged impact on the auto industry and has affected manufacturers and auto dealers alike.

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