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Tapping the Right Technology Drives Faster Turn Rates, Higher Profits
Any auto dealer who wants to understand the importance of turn rate should visit a Greek Restaurant at the height of the lunch rush.
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Facebook Grows Audience, Increases Efficiency, and Remains Key Component of Auto Dealer Advertising
Auto dealers might want to remember a famous quote from Mark Twain when it comes to their social media advertising strategy, particularly Facebook....
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ZeroSum's MarketAI Driving Smarter, More Efficient Search Engine Marketing
The headline at last year’s Google Automotive Summit was “Disrupt, or be disrupted.” At ZeroSum, we couldn’t agree more. Technology is constantly...
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ZeroSum Market First Report January 2023: New and Used Inventory Levels Begin To Converge
The ZeroSum Market First Report is the automotive industry’s first source to predict month-end vehicle movement, providing vital supply and demand...
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What Car Dealership Software Solutions Do Successful Dealers Use?
Last Updated February 22, 2024 Dealers in 2024 have a lot to track, including customers, employees, advertising, and more. How can a dealership...