ZeroSum Blog

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BMW cost per VDP

1 min read

BMW stores see over 500% ROI with inventory-driven platform from ZeroSum

Success Story BMW stores see over 500% ROI with inventory-driven platform from ZeroSum Results: • 97 Vehicles touched with marketing • 32 Moved vehicles attributed to the campaign Challenge Sales staff spending too much time fielding poor quality...

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ZeroSum is a secret weapon

2 min read

Sam Slaughter Sellers Auto Group Testimonial

Tell us your name and where we are? I’m Sam Slaughter, Owner of Sellers Buick GMC in Farmington Hills, Michigan. Tell us what you think of the...

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1 min read

National Trend Update: Used Car Movement Surges Across the Nation

National Trend Update: Used Car Movement Surges Across the Nation ZeroSum’s Market Trend data is showing that national used cars are moving faster...

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2 min read

Coronavirus Impact on Automotive Inventory & Shopping Activity

The COVID-19 Impact on Automobile Shopping, Behavior and Operations. 7-Day Movement | National Movement | National Audience | Detroit YOY | Seattle...

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1 min read

National Trend Update: Moved Vehicles Are Slowing, But MTD Numbers Remain Positive.

National Trend Update: Moved vehicles are slowing, but month-to-date numbers remain positive. 7-over-7 Day National Moved Vehicles -9.4%...

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