1 min read
ZeroSum Announces Release of eBook; "2024 Automotive Marketing Strategies + Retrospective of the 2023 Market"
ZeroSum's eBook highlights the keys to automotive retail success in the coming year.
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2 min read
8 Mistakes to Avoid When Creating Car Dealership Ads
When crafting ads for your dealership, there is more to consider than you might think. Below are eight of the most critical mistakes to avoid when...
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ZeroSum Launches Monthly "State of the Dealer" Report for Automotive Retailers
New State of the Dealer report provides US auto retailers with inventory, turn rate, days-on-lot, and vehicle pricing data and includes an accurate...
2 min read
Demystifying Automotive Agency Terms like “Real-time,” "Active Shoppers," “AI,” and “Automation”
As a dealer, you are inundated with marketing lingo by various agencies and providers, but what you really care about most is whether your marketing...
2 min read
Revolutionizing Automotive Lead Conversion with MarketAI
In the fast-paced world of automotive sales, how do dealerships transform in-market shoppers into customers?