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Zerosum

1 min read

ZeroSum Launches Monthly "State of the Dealer" Report for Automotive Retailers

New State of the Dealer report provides US auto retailers with inventory, turn rate, days-on-lot, and vehicle pricing data and includes an accurate 30-day vehicle movement forecast. GRAND RAPIDS, Mich., Dec. 6, 2023 /PRNewswire/ -- ZeroSum, an...

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Dealer Counts Around the US

2 min read

Demystifying Automotive Agency Terms like “Real-time,” "Active Shoppers," “AI,” and “Automation”

As a dealer, you are inundated with marketing lingo by various agencies and providers, but what you really care about most is whether your marketing...

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Buying a Car Online

2 min read

Revolutionizing Automotive Lead Conversion with MarketAI

In the fast-paced world of automotive sales, how do dealerships transform in-market shoppers into customers?

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October 2023 Market First

3 min read

ZeroSum Market First Report October 2023: New Car Inventory Is Continuing To Rise; Used Vehicles Prices Drop for the Fifth Straight Month

The ZeroSum Market First Report is the automotive industry’s first source to predict month-end vehicle movement, providing vital supply and demand...

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cars lined up in dealership

4 min read

Technology Has Enhanced The Four Ps Of Car Dealership Marketing: How Savvy Auto Dealers Can Meet Customers Online

Anyone familiar with marketing has likely been introduced to the concept of The Four Ps -- Product, Price, Place, and Promotion. Introduced to the...

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