2 min read
Harnessing Social Media VIN-Level Advertising to Move the Needle
As the landscape of automotive digital marketing grows, the need for strategic, impactful advertising is more important now than ever. With inventory...
Learn about the latest trends, insights, research on automotive marketing, and more!
2 min read
As the landscape of automotive digital marketing grows, the need for strategic, impactful advertising is more important now than ever. With inventory...
3 min read
With over 90% of consumers researching vehicles online before making a purchase, Search Engine Optimization (SEO) has become essential for...
2 min read
Segment Dynamics Require a Multi-Faceted Approach From Dealers
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By Andrew Zack, Senior Director of Product Development
2 min read
Today's car shoppers overwhelmingly choose to research vehicles online before ever stepping foot on a dealership lot. So, a dealership's ad campaigns...