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Stop choosing sides: How SEO and paid ads work together to supercharge dealership results
For auto dealerships, paid advertising is typically at the core of their digital marketing strategy and for good reason. It delivers effective...
Digital Advertising
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Harnessing Social Media VIN-Level Advertising to Move the Needle
As the landscape of automotive digital marketing grows, the need for strategic, impactful advertising is more important now than ever. With inventory...
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The Importance of SEO for Car Dealerships: Increasing Traffic from In-Market Shoppers
With over 90% of consumers researching vehicles online before making a purchase, Search Engine Optimization (SEO) has become essential for...
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The Fastest Moving Vehicle Segments? It Might Surprise You
Segment Dynamics Require a Multi-Faceted Approach From Dealers
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Great Data: The Key to AI Success in Automotive Marketing
By Andrew Zack, Senior Director of Product Development