ZeroSum Blog

Learn about the latest trends, insights, research on automotive marketing, and more!

Subscribe to the Blog Today

Digital Marketing (6)

four employees meeting at a table

2 min read

Is Your Automotive Marketing Agency Really Qualified to be Your Agency?

As an auto dealer, one of the best ways to identify opportunities and grow your business is to hire an automotive marketing agency. These agencies...

Read More
five agency team members high-fiving

2 min read

Are Auto Dealer Marketing Agencies Really Worth Hiring? Let's Find Out.

As a car dealer, you have a lot to keep track of. From managing dealership operations to creating ads and marketing your vehicles, you always have a...

Read More
family of four just purchased a car at a dealership

2 min read

How to Build Dealership Brand Loyalty Using Digital Marketing and Customer Service

One of the best ways to hit your sales targets and ensure a steady stream of business is by building and maintaining brand loyalty from your...

Read More
two lane road under cloudy skies

2 min read

6 Crucial Moments on the New Car Buying Journey That Every Auto Dealer Should Know

It’s no secret that the automotive buying journey has changed drastically over the last several years. Now, the car buying process is more digital...

Read More
google vla ads listing

2 min read

How To Increase Car Dealer Conversion Rates With Google Vehicle Ads

Alongside search, video, and display ads, there is one newer web-based ad type that every car dealer needs to take advantage of: Google Vehicle Ads.

Read More