Inventory Data and Insights
Gain access to the largest, most comprehensive, active and historic inventory database in North America. View competitor inventory, turn rates, and pricing.
Subaru Certified Solution Provider
Harness the power of artificial intelligence, real-time data, and automation in one dealer-centric platform to drive more customers to your website. With ZeroSum, dealers have on-demand access to MarketAI® which provides cross-channel ad execution, VIN-level attribution reporting, cutting-edge competitive insights, and industry-wide market data to drive unprecedented growth.
MarketAI is the only platform built for dealers that provides real-time digital ad automation and insights.
High-Efficiency Ad Automation
We use machine learning to determine what inventory to promote on any given day, and on which channel (social, display, video, search, VLA), taking into consideration days on lot, budget, exposure, supply, and demand.
Precise Audience Targeting
ZeroSum’s automated inventory data integration enables precise targeting to shoppers ready to buy a vehicle like the one you have on lot right now.
AI-Powered, Human Supported
Our team of experts guide and oversee the entire process, allowing you to reclaim your time and focus on what’s important, running your dealership.
24/7 Attribution
We provide unrivaled analytics that enable everything from forecasting expected sales, to VIN-level marketing attribution available in a single platform.
Social Media, Display, Google Shopping/VLAs, Video/OTT, Search
We provide custom digital advertising solutions based on your real-time market and competitive conditions.
MarketAI Packages Designed to Drive Traffic to Your Website
MarketAI (0-49 Inventory VINs)
$995/Mo
Benefits included at every level:
- Dedicated dealer success manager
- Connection to CRM for enriched data insights
- Predictive sales numbers updated daily with comparisons to previous periods
- Real-time market conditions and share for your market, brand and dealership
- Recommendations on the most in-demand new vehicle inventory mix
- Real-time data on the velocity of models in your market
- Inventory insights of your closest competitors
- Analysis of your vehicle pricing vs the market
- VIN level attribution of marketed inventory to movement off the lot.
- Detailed data on dealership conversion rates
- All creative copy generated directly from your VDP data and images
MarketAI (50-99 Inventory VINs)
$1,495/Mo
Benefits included at every level:
- Dedicated dealer success manager
- Connection to CRM for enriched data insights
- Predictive sales numbers updated daily with comparisons to previous periods
- Real-time market conditions and share for your market, brand and dealership
- Recommendations on the most in-demand new vehicle inventory mix
- Real-time data on the velocity of models in your market
- Inventory insights of your closest competitors
- Analysis of your vehicle pricing vs the market
- VIN level attribution of marketed inventory to movement off the lot.
- Detailed data on dealership conversion rates
- All creative copy generated directly from your VDP data and images
MarketAI (100-149 Inventory VINs)
$1,999/Mo
Benefits included at every level:
- Dedicated dealer success manager
- Connection to CRM for enriched data insights
- Predictive sales numbers updated daily with comparisons to previous periods
- Real-time market conditions and share for your market, brand and dealership
- Recommendations on the most in-demand new vehicle inventory mix
- Real-time data on the velocity of models in your market
- Inventory insights of your closest competitors
- Analysis of your vehicle pricing vs the market
- VIN level attribution of marketed inventory to movement off the lot.
- Detailed data on dealership conversion rates
- All creative copy generated directly from your VDP data and images
MarketAI (0-49 Inventory VINs)
$2,499/Mo
Benefits included at every level:
- Dedicated dealer success manager
- Connection to CRM for enriched data insights
- Predictive sales numbers updated daily with comparisons to previous periods
- Real-time market conditions and share for your market, brand and dealership
- Recommendations on the most in-demand new vehicle inventory mix
- Real-time data on the velocity of models in your market
- Inventory insights of your closest competitors
- Analysis of your vehicle pricing vs the market
- VIN level attribution of marketed inventory to movement off the lot.
- Detailed data on dealership conversion rates
- All creative copy generated directly from your VDP data and images
SEO
We also offer optional SEO packages.
Better content means better results, and nowhere is this more evident than in organic search rankings. At ZeroSum, we know that great SEO is all about great content, which is why we focus an immense amount of effort on creating customized, quality content that is relevant to your customers. In addition, we connect every action with actual performance — so you know exactly which tactics produce results for your business. You’ll show up earlier and more often than your competitors with quality content that generates recurring value for your brand. Features include contextualized keyword implementation and strategy, on-site content, competitor tracking, monthly in-depth strategy call, optimizations across any website, including non-ZeroSum websites, and on-page, back end, and metadata optimizations.
$595/month
- Local listing, map pack, and content management
- 5 monthly GMB optimizations and content posts
- 1 monitored SEO ranking term
- 2 monthly on-site page content/indexing ranking modifications
$1,195/month
- Local listing, map pack, and content management
- 10 monthly GMB optimizations and content posts
- 2 monitored SEO ranking terms
- 4 monthly on-site page content/indexing ranking modifications
- Online review monitoring, management, and replying
- 1 monthly blog or custom landing page
$1,995/month
- Local listing, map pack, and content management
- 15 monthly GMB optimizations and content posts
- 3 monitored SEO ranking terms
- 6 monthly on-site page content/indexing ranking modifications
- Online review monitoring, management, and replying
- 3 monthly blogs or custom landing pages
Harness the Power of MarketAI
A designated ZeroSum Dealer Success Manager will meet with you and show you why MarketAI is the most efficient, powerful digital marketing tool on the planet.
Request A Demo
ZeroSum's State of the Dealer Report
Read our latest report on vehicle movement and important pricing trends in new, used, and electric vehicles.
1 min read
ZeroSum State of the Dealer Report December 2023: The Automotive Landscape is Becoming More Competitive as New Car Inventories Grow and Demand fails to Follow
Dec 6, 2023 by ZeroSum
The ZeroSum State of the Dealer Report is the first and premier data source for the new, used, and certified pre-owned...